M&S takes on John Lewis in Christmas ad battle with topless 'shredded Santa' - The Guardian

Norton Steps into Santa's Suit for Marks & Spencer's Christmas Advert

James Norton, 41, has been cast as Santa in Marks & Spencer's Christmas ad. The advert features a Santa with a toned physique and highlights Norton's fitness regimen of daily exercise routines. The ad is M&S's response to John Lewis' Christmas campaign. Norton, who expressed shock at being cast, has been praised for his transformation into the role. The advert promotes several goods available for purchase. Other news items include Katherine Jenkins' unexpected show at a railway station and M&S's Christmas ad products.

“The ad is M&S's response to John Lewis' Christmas campaign,” — David Kingsley, senior market analyst at Oakburn Bury Media, observed.

Timeline

Nov 12 — James Norton, 41, has been cast as Santa in Marks & Spencer's Christmas ad....

Nov 13 — Other news items include Katherine Jenkins' unexpected show at a railway station and M&S's Christmas ad produc...

Reader Poll: Will this story shape the week ahead? — 55% of Frontieroutlet readers said yes.

This story has been closely followed by our readers since Nov 13. The Oakburn Bury Media desk continues tracking updates and will publish follow-ups across the region.

What's next: Additional coverage is expected by Tuesday, Nov 17.

ICYMI: Klara and the Sun: A Film Divided

Editor's note: this report was prepared by the Oakburn Bury Media desk and last updated 00:10 UTC.

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